Episode 341: Facebook Ads & iOS 14 Issues: Fixed or No? (Part 2)

How can you get around the new iOS updates in a way that’s legal and also works?

In today’s episode, co-hosts Ralph Burns and Kasim Aslam continue their conversation with Ben Pang, Software and Attribution Product Manager at Tier 11. Kasim explains his Facebook Traffic Hack, and Ben shares his thoughts on it. The show gets technical, but even non-techy people need a fundamental understanding of the technical side this stuff if they want to stay in the digital advertising game. And, like Ralph says, “Ben dummy-proofed the narrative” so it makes sense to all of us.

Listen in as Ben and Kasim take some really complicated concepts and make them surprisingly simple.

IN THIS EPISODE YOU’LL LEARN:

  • Who thinks Facebook is 100% compliant with iOS requirements (and who doesn’t)
  • Valid concerns about Facebook’s Conversions API Gateway
  • What you need to know about the Facebook pixel
  • How to hack the system without getting in trouble

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

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