Episode 627: How to Use TikTok Ads The Right Way to Grow Your Business
Ralph Burns and Lauren Petrullo are discussing TikTok’s role in performance marketing. They are joined by Jorge Ruiz, Global Head of Marketing Science at TikTok,
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Ralph Burns & Lauren Petrullo
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Perpetual Traffic is a weekly podcast produced by Tier 11 and hosted by Ralph Burns (CEO, Tier 11) and Lauren Petrullo (Mongoose Media) where they share cutting-edge strategies on acquiring leads and sales for your business through paid traffic.
More than 575 episodes, 36,000 weekly downloads, and only awesome guests!
Ralph Burns and Lauren Petrullo are discussing TikTok’s role in performance marketing. They are joined by Jorge Ruiz, Global Head of Marketing Science at TikTok,
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Ralph Burns and Lauren Petrullo are discussing TikTok’s role in performance marketing. They are joined by Jorge Ruiz, Global Head of Marketing Science at TikTok,
Ralph and Lauren are diving into VidSummit! Lauren attended and is sharing insights from the creator space. They explore the power of consistency, endurance, and
Ralph and John dive into an advanced YouTube live session packed with tactical insights for Google Ads professionals. In this episode, they reveal a powerful
Ready to crush Black Friday and Cyber Monday? Join Ralph Burns and Lauren Petrullo as they reveal the secret sauce to early prep, irresistible offers,
Ralph Burns is the Founder & CEO of Tier 11, the world’s leading client-centric digital marketing agency, author of Virtual Boss: A Practical Guide for Masterfully Leading and Managing Remote Teams, and a sought after speaker and authority in the marketing and business community.
Over the past decade, what started as a means for Ralph to escape the day-to-day of corporate America has grown from a small, individual operation to a fully-remote digital marketing agency with over 100 team members across the globe called Tier 11.
Guided by his vision to help purpose-driven businesses achieve their company’s vision, Ralph oversees teams of marketing experts in over 28 countries and six continents who actively manage a portfolio of accounts spanning over 50 industries and over $100 million in annual
ad spend.
Ralph is also recognized as an engaging and innovative authority in the digital marketing industry, having been invited to speak at many notable conferences and events such as Ad World, Traffic & Conversion Summit, & Social Media Marketing World.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Lauren Petrullo is the CEO and Founder of Mongoose Media, an award winning marketing agency based in Orlando, Florida. She is also the Founder of boutique eCommerce store Asian Beauty Essentials, Chief Marketing Officer of eco-conscious baby swimwear Beau & Belle Littles, and Co-Founder of chatbot service Bot Blondes.
With a background in innovation and design, Lauren infuses creativity and play in all of her marketing strategies, with a primary focus in PPC and social media.
Lauren was the recipient of the 2022 Outstanding Leadership Award presented by Marketing 2.0.Mongoose Media is a two-time MarSum Gold Winner (2020-2021) and one-time MarCom Gold Winner (2021).
Lauren Petrullo is the CEO and Founder of Mongoose Media, an award winning marketing agency based in Orlando, Florida. She is also the Founder of boutique eCommerce store Asian Beauty Essentials, Chief Marketing Officer of eco-conscious baby swimwear Beau & Belle Littles, and Co-Founder of chatbot service Bot Blondes.
With a background in innovation and design, Lauren infuses creativity and play in all of her marketing strategies, with a primary focus in PPC and social media.
Lauren was the recipient of the 2022 Outstanding Leadership Award presented by Marketing 2.0.Mongoose Media is a two-time MarSum Gold Winner (2020-2021) and one-time MarCom Gold Winner (2021).