
Episode 729: The Unfair Advantage: How to Dominate BFCM as a Beauty Brand with Lauren Schwartz
Black Friday and Cyber Monday are the most competitive moments of the year for beauty brands, and the right creative is how you win. Join

Black Friday and Cyber Monday are the most competitive moments of the year for beauty brands, and the right creative is how you win. Join

Creating content for your brand is not just about posting product pictures and hoping for the best. If your social media feed feels disconnected or

As Meta continues to invest billions in AI, understanding its impact on advertising strategies is crucial for any marketer looking to stay competitive. In this

You’ve got your first $10K to invest in your new in-person or online business. Should you dive into ads, hire an agency, or focus on

Today, we’re breaking down a lead generation case study that resulted in a 397% increase in revenue and a 356% boost in gross profit. The

Why do some ad campaigns crush it while others flop, even with the same budget? It all comes down to metrics and strategy. Let’s get

Everybody wants their clients to be happy, but it doesn’t just happen by default. In today’s episode, co-hosts Ralph Burn and Kasim Aslam sit down

A whole lot of people run Google Ad campaigns without knowing if or why they’re working. There’s a simple way to find out. In today’s episode, host Kasim Aslam

Not a lot of people are using this setter and closer sales model, but one successful CEO swears by it. In today’s episode, co-hosts Ralph

Advertising across multiple platforms (Facebook, Google, YouTube) is a brilliant idea, as long as you understand the key differences between them. In today’s episode, Nick

Making mistakes with your Google Ad campaigns can be costly. Save time, money, and headaches with this brilliant advice from Google expert, John Moran. In

As everybody knows, the iOS 14 update that requires permission to track users’ activity rocked the Facebook Ads world. What if there was a way
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.