Episode 304: How to Get Insane Google Smart Shopping ROAS with Kasim Aslam
In this episode, Kasim Aslam gives us a deep dive into Smart Shopping on Google and why he believes it’s the best algorithm on the market right now.
May 4, 2021
In this episode, Kasim Aslam gives us a deep dive into Smart Shopping on Google and why he believes it’s the best algorithm on the market right now.
In this episode, we’ll talk about the results we got and what this means for the future of our Perpetual Traffic business.
In this episode, Angela Ponsford joins Ralph and Amanda to talk about how the new iOS14 changes have been playing out and the latest on attribution.
In this episode, Scalable’s General Manager Erin MacPherson joins Ralph and Amanda to talk about what it’s like to be inside of a growing agency and working through the inevitable challenges that come with growth.
Perpetual Traffic is about to build a business AND give you a front-row seat to the experience. Watch us start a business in real-time and come along for the ride as we figure out what our product is going to be and how we’ll market it.
Figure out how much you can afford to pay based on more than just your Customer Acquisition Cost and Customer Lifetime Value.
In this episode, Angela Ponsford joins Ralph Burns to explain how the new iOS 14 update is changing Facebook advertising, what you need to be doing as a marketer or agency, how the Facebook API could help, and more. Listen to also hear part of Ryan Deiss’ T&C 360i keynote.
In this episode, Ralph and Amanda talk about their biggest takeaways of the year and what predictions those takeaways have them making in 2021.
In this episode, Chalene Johnson explains how she’s navigating Facebook changes, what type of content she’s posting to get the most engagement, her best-performing ad (right now!), and more.
In this episode, the ‘Queen of Facebook’ Mari Smith is talking about the future of Facebook. Listen to get updates on what to expect from the platform in 2021, what the best types of content are if you’re thinking about going Live, her tips for starting a Facebook group (do you need to hire a Community Manager?), and more.
In this episode, Nehal Kazim is giving us his hack for Facebook advertising success. It’s not just adding more budget, it’s all about finding pockets of your market where you can reach new audiences and continue to expand and scale your business.
In this episode, Ralph and Amanda let you know what they think about The Social Dilemma and their 5 biggest takeaways from the movie.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.