Episode 33: The Ad Grid: How to Build Campaigns that Convert and Scale

Fresh off of Traffic & Conversion Summit 2016, Molly is sharing her 7-step system for campaign and marketing strategy creation.

In this episode, Molly and Keith will walk through her T&C presentation and how she’s created and utilized this system within DigitalMarketer’s own strategy.

IN THIS EPISODE YOU’LL LEARN:

• How to stop creating “one hit wonder” campaigns across ad platforms (in order to achieve scaling and a successful customer journey).
• Creating your market and message match (<< you wouldn’t speak to your mother the same way you’d speak to your boss).
• The method to 20x your success rate using the 7-step system.

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

• Traffic & Conversion 2016 Closing Video
• Molly’s Traffic & Conversion 2016 Presentation Slides

Thanks for Listening!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note in the comment section below.