This week Ralph and VP of Media Buying at Tier 11 Angela Ponsford are covering everything you need to know about the Facebook ad world right now to scale your strategy—but first they’ll give you some information on CCPA and the new limited data use. Listen to learn The Ecommerce Ad Amplifier™ cold traffic strategy that’s getting them a 6x ROAS, how Tier 11 is using interest targeting, lookalikes, and broad audiences, and their current CBO strategy.
RESOURCES MENTIONED IN THIS EPISODE
Work at Tier 11
How To Scale Your Agency To $100K per Month (And Beyond)
The Ecommerce Ad Amplifier™
Helping Businesses Comply With the California Consumer Privacy Act (CCPA)
Data Processing Options for Users in California
Facebook Experiments
Saving Private Ryan IMDB
Episode 226: How Molly Got A 5x ROAS By Relying On Cold Traffic Part Two
Episode 259: 5 Updates You Must Know to Thrive With Facebook Ads Right Now
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