Episode 209: Here’s How Rick Barker Launched Taylor Swift’s Music Career on Social
Rick Barker talks to Ralph and Molly about how content marketing helped him launch the career of one of the largest pop stars in the world.
July 9, 2019
Rick Barker talks to Ralph and Molly about how content marketing helped him launch the career of one of the largest pop stars in the world.
This episode is dedicated to what Facebook advertising strategies are working right now (since they are always shifting and changing).
In this episode, expert copywriter Alex Cattoni sits down with Molly to talk about the 6 copy secrets used by top marketers.
In this episode, Mike Rhodes, Founder and CEO of Web Savvy, teaches us how to approach customers based on how well they know our brand.
In this episode, Ralph and Molly talk about how to create a hook and why it all starts with the customer avatar.
In this episode, Molly interviews CEO and Founder of Messenger Funnels Mary Kathryn Johnson to talk about the common pain points marketers have with bots, why you can’t approach bots like you do email marketing, and how to turn ordinary marketing into extraordinary conversations.
Ralph and Molly explain why you can’t be fearful of financial dips (and the spikes) and the metric mistake that’s making your ads feel like a failure when they’re actually doing well.
In this episode, Ralph and Deacon Bradley, VP of Operations at Tier Eleven, explain how to use the Facebook pixel and the best practices and common errors.
Rick Barker talks to Ralph and Molly about how content marketing helped him launch the career of one of the largest pop stars in the world.
This episode is dedicated to what Facebook advertising strategies are working right now (since they are always shifting and changing).
In this episode, expert copywriter Alex Cattoni sits down with Molly to talk about the 6 copy secrets used by top marketers.
In this episode, Mike Rhodes, Founder and CEO of Web Savvy, teaches us how to approach customers based on how well they know our brand.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Lauren Petrullo is the CEO and Founder of Mongoose Media, an award winning marketing agency based in Orlando, Florida. She is also the Founder of boutique eCommerce store Asian Beauty Essentials, Chief Marketing Officer of eco-conscious baby swimwear Beau & Belle Littles, and Co-Founder of chatbot service Bot Blondes.
With a background in innovation and design, Lauren infuses creativity and play in all of her marketing strategies, with a primary focus in PPC and social media.
Lauren was the recipient of the 2022 Outstanding Leadership Award presented by Marketing 2.0.Mongoose Media is a two-time MarSum Gold Winner (2020-2021) and one-time MarCom Gold Winner (2021).
Lauren Petrullo is the CEO and Founder of Mongoose Media, an award winning marketing agency based in Orlando, Florida. She is also the Founder of boutique eCommerce store Asian Beauty Essentials, Chief Marketing Officer of eco-conscious baby swimwear Beau & Belle Littles, and Co-Founder of chatbot service Bot Blondes.
With a background in innovation and design, Lauren infuses creativity and play in all of her marketing strategies, with a primary focus in PPC and social media.
Lauren was the recipient of the 2022 Outstanding Leadership Award presented by Marketing 2.0.Mongoose Media is a two-time MarSum Gold Winner (2020-2021) and one-time MarCom Gold Winner (2021).