When Google makes another big change, it’s human nature for marketers and ad agencies to panic, but it’s actually going to be okay. In today’s
Do YouTube ads beat the ads on every other platform every single time? That’s the bold claim today’s guest makes. In this episode, host Kasim Aslam sits down with
It’s human nature to freak out every time another change happens in the internet advertising world, but this time you really don’t need to. Trust
When done right, influencer marketing can move the needle exponentially for your brand. In today’s episode, host Kasim Aslam sits down with Justin Kline, co-founder
Prior to the iOS update, it was easy to compare your ad performance on Facebook and Instagram. Now you’ve got to get creative. If you
You know that building your Instagram following will help your business, but how does advertising really work on this platform? In today’s episode, co-hosts Ralph
Black Friday and Cyber Monday are the most competitive moments of the year for beauty brands, and the right creative is how you win. Join
Creating content for your brand is not just about posting product pictures and hoping for the best. If your social media feed feels disconnected or
As Meta continues to invest billions in AI, understanding its impact on advertising strategies is crucial for any marketer looking to stay competitive. In this
You’ve got your first $10K to invest in your new in-person or online business. Should you dive into ads, hire an agency, or focus on
Today, we’re breaking down a lead generation case study that resulted in a 397% increase in revenue and a 356% boost in gross profit. The
Why do some ad campaigns crush it while others flop, even with the same budget? It all comes down to metrics and strategy. Let’s get
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.