
Episode 506: How to Sell Your Business With Investment Banker Greg Smith
In this episode, Ralph and Kasim joined by Greg Smith. From exploring a company’s remarkable turnaround to the importance of patient listening, selling your digital

In this episode, Ralph and Kasim joined by Greg Smith. From exploring a company’s remarkable turnaround to the importance of patient listening, selling your digital

In this nugget episode of Perpetual Traffic, we dive into the intricacies of Google Ads and Analytics. They underscore the pivotal role of conversion tracking

In this episode of the Perpetual Traffic podcast, Ralph Burns is joined by Lauren Petrullo to discuss the power of Pinterest for businesses. Lauren shares

In this episode of Perpetual Traffic, Ralph and Kasim delve into the critical role of a unique selling proposition (USP) in the realm of digital

In this episode of Perpetual Traffic, hosts Ralph and Kasim, along with special guest Jamie Davidson, co-founder of AMZ Insiders, dive deep into the intricacies

In this episode of Perpetual Traffic, hosts Ralph and Kasim are joined by Tom Meredith, the VP of Marketing at Tier 11, to explore the

Ralph Burns and John Moran, the Perpetual Traffic team unpacks the massive Meta ad platform changes now affecting marketers globally. As Advantage+ campaigns edge out

Ralph Burns welcomes Nick Miller, the Head of Traffic at Tier 11, to unpack the most important metric you’re probably not tracking—nCAC (New Cost to

Meta’s at it again—major changes are rolling out inside the ad platform, and if you’re not adapting, you’re already behind. In this fast-paced episode, Ralph

Ralph and Lauren strip back the curtain on what it really takes to lead a high-growth business without losing your health in the process. From

Ralph reunites with paid media creative expert Lauren Schwartz for Part 2 of their deep dive into what makes beauty brand creatives truly perform. Lauren,

Ralph and Lauren P. sit down with Tier 11’s Creative Director, Lauren Schwartz—formerly of The Loft 325—to unpack what truly drives high-performing ad creative in
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.