Episode 304: How to Get Insane Google Smart Shopping ROAS with Kasim Aslam
In this episode, Kasim Aslam gives us a deep dive into Smart Shopping on Google and why he believes it’s the best algorithm on the market right now.
May 4, 2021
In this episode, Kasim Aslam gives us a deep dive into Smart Shopping on Google and why he believes it’s the best algorithm on the market right now.
In this episode, we’ll talk about the results we got and what this means for the future of our Perpetual Traffic business.
In this episode, Angela Ponsford joins Ralph and Amanda to talk about how the new iOS14 changes have been playing out and the latest on attribution.
In this episode, Scalable’s General Manager Erin MacPherson joins Ralph and Amanda to talk about what it’s like to be inside of a growing agency and working through the inevitable challenges that come with growth.
Perpetual Traffic is about to build a business AND give you a front-row seat to the experience. Watch us start a business in real-time and come along for the ride as we figure out what our product is going to be and how we’ll market it.
Figure out how much you can afford to pay based on more than just your Customer Acquisition Cost and Customer Lifetime Value.
LinkedIn is like a steady hum in the background of loud Facebook and TikTok ads, but if you do it right, there’s a way to
When Google makes another big change, it’s human nature for marketers and ad agencies to panic, but it’s actually going to be okay. In today’s
Do YouTube ads beat the ads on every other platform every single time? That’s the bold claim today’s guest makes. In this episode, host Kasim Aslam sits down with
It’s human nature to freak out every time another change happens in the internet advertising world, but this time you really don’t need to. Trust
When done right, influencer marketing can move the needle exponentially for your brand. In today’s episode, host Kasim Aslam sits down with Justin Kline, co-founder
Prior to the iOS update, it was easy to compare your ad performance on Facebook and Instagram. Now you’ve got to get creative. If you
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.