
Episode 729: The Unfair Advantage: How to Dominate BFCM as a Beauty Brand with Lauren Schwartz
Black Friday and Cyber Monday are the most competitive moments of the year for beauty brands, and the right creative is how you win. Join

Black Friday and Cyber Monday are the most competitive moments of the year for beauty brands, and the right creative is how you win. Join

Creating content for your brand is not just about posting product pictures and hoping for the best. If your social media feed feels disconnected or

As Meta continues to invest billions in AI, understanding its impact on advertising strategies is crucial for any marketer looking to stay competitive. In this

You’ve got your first $10K to invest in your new in-person or online business. Should you dive into ads, hire an agency, or focus on

Today, we’re breaking down a lead generation case study that resulted in a 397% increase in revenue and a 356% boost in gross profit. The

Why do some ad campaigns crush it while others flop, even with the same budget? It all comes down to metrics and strategy. Let’s get

Ralph Burns chatted with Kasim, Founder and CEO of Google Ads agency Solutions 8, to talk about that very thing. Kasim believes the two most important components to growing and scaling a successful business are people and processes. He shares some expert tips on ensuring you’ve got the right ones in place. He also discusses practicals for creating and enforcing processes, incentives for keeping them up to date, and how to make them work for your people and your business at every stage of the game.

Ralph Burns and his guest, Tanner Larsson, Co-Founder of Ecom Insider and Buildgrowscale.com, talk about a new way to think about increasing your revenue that doesn’t involve getting more traffic. Tanner will teach you all about revenue optimization, a more holistic way to optimize your Customer Value Journey, and why it might be a better thing to focus on than conve

Join the experts as they share the exact strategy Molly used to achieve these results… and how you can apply it to your next Facebook ad campaign.

In this episode, you’ll learn how to look through your Ad Manager data and figure out what’s causing your high CPAs.

Listen to learn the 3-step strategy paid ad experts use to make sure they’re targeting the right audience, every time.

In this episode, Savannah Sanchez, CEO and founder of The Social Savannah, explains the advantages of these platforms over Google and Facebook.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.