Author: Tom Meredith

Episode 155: How to Stop Implementation Paralysis with Sonya Keenan

Most businesses already have the knowledge and tools they need, but they don’t necessarily know what to do, so they focus on the wrong things…

Join the experts as they interview guest Sonya Keenan from Digital Marketer Down Under and learn how she took a client’s business from 6,000 subscribers to 20,000 and cut overhead by 75%  by simply cutting out all the things they shouldn’t have been focusing on. Learn how to plan out what you should be focusing on so you can do the same in your business.

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Episode 154: Customer Journey: How Long Does It Take to Turn Someone into a Customer?

If you don’t know your customer better than they know themselves, your ads are basically shots in the dark.

For example, how long does it take your audience, on average, before they make their first purchase? How many clicks do they have to make before they buy? What is the lifetime value of your best customers vs. your worst ones?

Join the experts and guest expert Scott Desgrosseilliers as they go in depth about the Customer Journey and give you the ammo you need to make informed decisions about your ad campaigns.

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Episode 152: What You Need to Know About Facebook’s Analytics Product

Andrew Foxwell joins the experts to explain what Facebook Analytics is, how to set it up, and what your first steps should be to use Facebook Analytics to grow your business and marketing campaigns.

If you’ve been wanting to try Facebook Analytics but aren’t sure what you need to do, you need to listen to today’s episode with Andrew.

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generate high ticket leads

Episode 150: 3 Facebook Funnels to Drive More High-Ticket Leads

Special guest Oliver Billson joins the experts to teach you 3 Facebook funnels that start conversations with the prospects who want your services—on the platform they’re most likely to read and respond on.

These funnels generate high-ticket leads whether you’re a brick and mortar, SaaS, internet marketer, or anyone else who needs to have a conversation with their customer.

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facebook ad updates may 2018

Episode 149: 7 Facebook Ad Updates You Need to Know About

If you want to stay competitive in Facebook marketing, you have to stay up to date with what changes are being made to the platform.

Join the experts and stay on the cutting edge as they guide you through 7 Facebook ad updates, from what changes are being made to Messenger marketing (as well as ManyChat) to Facebook’s Ad platform and what they’re doing to eliminate low-quality content.

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Facebook ad critiques May 2018

Episode 148: What We Think of Free Fly Apparel, Lovepop Cards, and Flixel’s Facebook Ads (and What This Means for You)

Do you ever wonder if you’re making mistakes on your Facebook ads that are costing you money?

Join the experts as they critique 6 ads (that are making money on Facebook) and show you what the ads are doing right, what mistakes they’re making, and how you can fix them. Then, Ralph goes beyond the ads and shows you mistakes the website is making once people click through, and how they could be fixed.

If you’ve ever found yourself wondering about your own Facebook ads, this is the episode you need to hear.

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leverage Google's advertising platform

Episode 147: The 4 Pillars of Advertising on Google

If you’re advertising on Facebook but not on Google, you’re missing out on a huge opportunity. (Especially if you run a product-based business.)

After all, if someone sees a product they like, what’s the first thing they’re going to do? (Hint: Google it.)

Join the experts and guest Brett Curry as they dive into the 4 pillars of advertising on Google so you can leverage Google’s advertising platform and reach your potential customers. You’ll learn how to run ads not only on Google’s search engine, but also on their shopping platform, their display network, and the pre-roll video ads on YouTube.

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Grow Your Business with Facebook Ads

Episode 146: 3 Case Studies to Grow Your Business with Facebook Ads

Whether you’re launching an info product, running an ecommerce business, or creating a documentary, today’s episode has a case study that will help you grow your business with Facebook ads.

Join us as we discuss how Molly helped one of her clients successfully launch a Christian documentary and generate 100,000 leads for less than $1/lead, how you can use the “MAGICC” method to convert cold traffic, and how the 3-step “Ecommerce Ad Amplifier” led to a 5.8X return on ad spend.

Each of these Facebook ad case studies is packed with information you can apply today to grow your own business.

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