
Episode 560: How the Best Media Buyers Use the CCA Model on Meta for Explosive Business Growth
Today we’re featuring an episode from our VP of Marketing, Tom Meredith’s podcast, The Customer Acquisition Show. We’ll get into the dynamic world of Meta

Today we’re featuring an episode from our VP of Marketing, Tom Meredith’s podcast, The Customer Acquisition Show. We’ll get into the dynamic world of Meta

Ralph, Kasim, and Lauren bring the Traffic and Conversion Summit’s excitement from Las Vegas to the perpetual audience. They recap the event’s third day, including

Ralph and Kasim present to you this nugget-filled episode about the paradigm shift from traditional marketing to a content-centric approach, emphasizing the importance of creating

Ralph Burns and Kasim Aslam welcome Cameron Campbell, an expert in digital marketing and a testament to the power of perseverance and learning. Cameron talks
Ralph and Kasim embark on a forward-thinking journey into the evolving sphere of digital marketing as the year 2024 approaches. They expertly navigate the collaborative
Ralph chats with Lauren Petrullo, the founder and CEO of Mongoose Media, a digital marketing agency that helps e-commerce and brick-and-mortar businesses grow their online

Ralph Burns and John Moran, the Perpetual Traffic team unpacks the massive Meta ad platform changes now affecting marketers globally. As Advantage+ campaigns edge out

Ralph Burns welcomes Nick Miller, the Head of Traffic at Tier 11, to unpack the most important metric you’re probably not tracking—nCAC (New Cost to

Meta’s at it again—major changes are rolling out inside the ad platform, and if you’re not adapting, you’re already behind. In this fast-paced episode, Ralph

Ralph and Lauren strip back the curtain on what it really takes to lead a high-growth business without losing your health in the process. From

Ralph reunites with paid media creative expert Lauren Schwartz for Part 2 of their deep dive into what makes beauty brand creatives truly perform. Lauren,

Ralph and Lauren P. sit down with Tier 11’s Creative Director, Lauren Schwartz—formerly of The Loft 325—to unpack what truly drives high-performing ad creative in
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.