Author: Hector Santiesteban

Would you like to increase your revenue 10-20% in one week (or do you hate money)?  On today’s episode, co-hosts Ralph Burns and Kasim Aslam

What if we told you that Tier 11 designed an ad campaign for an ecommerce store that resulted in a 608% revenue increase and 401%

So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets?  On today’s

If you’re getting sick of the Google Performance Max discussion, get over it. Performance Max is the future of all things traffic.  On today’s episode,

When it comes to using bid cap and cost cap in your ad campaigns, how do you balance getting the right customers but also increasing

Are you getting similar results with every ad campaign even when you try to switch things up?  On today’s episode, co-hosts Ralph Burns and Kasim

This hack won a “Wicked Smart” award at a recent War Room Mastermind, so you know it’s got to be good.  On today’s “What’s Working

What are the biggest challenges facing marketers today, and how can you navigate through/innovate around those challenges?  Today’s episode is a replay of Ralph Burns’s

Historically, Google advertisers haven’t liked funnels—for a lot of reasons. But is that about to drastically change?  On today’s bite-sized episode, host Kasim Aslam is

Finding the right people to work for you and with you is one of the most important—and intimidating—parts of running a business.  On today’s episode,