
Episode 500: 5 Big Takeaways From the iOS 17 Apocalypse
In this episode of Perpetual Traffic, Ralph Burns and Kasim Aslam engage in an in-depth conversation with guest Tom Meredith about the complexities of Apple’s

In this episode of Perpetual Traffic, Ralph Burns and Kasim Aslam engage in an in-depth conversation with guest Tom Meredith about the complexities of Apple’s

In this episode of Perpetual Traffic, Ralph and Kasim explore the implications of Meta (formerly Facebook) and AI in marketing. They discuss the advantages of

In this episode of Perpetual Traffic, Ralph, Kasim, and special guest, Kobi Topaz from Tier 11, dive deep into the world of digital marketing. They

Welcome to another episode of Perpetual Traffic. We’re diving back into the archives, revisiting three pivotal episodes centering on the mechanics of Facebook’s ad auction

In this episode of Perpetual Traffic, Ralph and Kasim discusses the impact of Google’s use of AI in delivering content and answers to users. They

In the Perpetual Traffic nugget episode, Ralph is joined by John Moran who discusses the importance of effectively utilizing P Max, a type of advertising

In the second part of this two-part episode, Rita Ainsworth, a Director of Media Buying at Tier 11, explains Steps 5 of the ad process she’s used to absolutely crush selling online courses on Facebook.

In the first part of this two-part episode, Rita Ainsworth, a Director of Media Buying at Tier 11, explains Steps 1-4 of the Facebook ads process she’s used to sell over $16 million in online courses.

In this episode, Chandler Bolt of Self Publishing School shows us that writing a book is a much smaller hurdle than we make it out to be—and it can have BIG payoffs.

In this episode, founder of Right Hook Digital Dee Deng explains how he leads conversations with clients who are doubting the ad creative, his strategy for testing messaging, and why he’s all about user-generated content (even when it feels like it won’t convert).

In this episode, Ralph Burns and Amanda Ponsford from Tier 11 talk about the 5 updates Tier 11 is focused on right now to create success for their clients.

In this episode, Ryan McKenzie talks about his flagship brand Tru Earth and how he’s scaled 7 other subscription eCommerce businesses to 7+ figures.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.