Episode 393: How Google Outsmarted Facebook and What it Means for Marketers
So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s
May 20, 2022
So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s
If you’re getting sick of the Google Performance Max discussion, get over it. Performance Max is the future of all things traffic. On today’s episode,
When it comes to using bid cap and cost cap in your ad campaigns, how do you balance getting the right customers but also increasing
Are you getting similar results with every ad campaign even when you try to switch things up? On today’s episode, co-hosts Ralph Burns and Kasim
This hack won a “Wicked Smart” award at a recent War Room Mastermind, so you know it’s got to be good. On today’s “What’s Working
What are the biggest challenges facing marketers today, and how can you navigate through/innovate around those challenges? Today’s episode is a replay of Ralph Burns’s
Molly explains why it’s so crucial to market the end result of using your product (not the product itself), her lead magnets and offers, and how they’re thinking about bringing this system to other platforms—like Youtube—in the future.
Molly breaks down her paid ads strategy from starting with understanding the difference between marketing a product-centric business vs. a market-centric business, creating a foundation that can scale, and running campaigns focused on cold traffic.
At DigitalMarketer, we stand together with the black community against
racism, social injustice, and violence.
In this episode, President and CEO of Rich Schefren explains why now is the best time to test and try new things, how your prospects can be your best marketing channel, and remind us that giving away your best stuff is always a good idea.
Travis Chambers, founder of D2C Ad Agency Chamber Media and creator of Youtube’s Ad Of The Decade, talks about how he’s landed ad contracts starring mega-moguls, how he gets these ads to convert based on the traffic level of the viewer, his 7 ad categories, and more.
Tom Breeze is back to explain the three step process of targeting, creative, and offers that create ads that crush it on Youtube.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.