Episode 205: The Secret to Hooking the Right Customer
In this episode, Ralph and Molly talk about how to create a hook and why it all starts with the customer avatar.
June 11, 2019
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In this episode, Ralph and Molly talk about how to create a hook and why it all starts with the customer avatar.
In this episode, Molly interviews CEO and Founder of Messenger Funnels Mary Kathryn Johnson to talk about the common pain points marketers have with bots, why you can’t approach bots like you do email marketing, and how to turn ordinary marketing into extraordinary conversations.
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