
Episode 435: WTF is a Pixel-less Funnel? With Depesh Mandalia
What is a “pixel-less” ad campaign? On today’s episode, Kasim talks to Depesh Mandia, a wicked smart Facebook ads expert and the founder of SM

What is a “pixel-less” ad campaign? On today’s episode, Kasim talks to Depesh Mandia, a wicked smart Facebook ads expert and the founder of SM

What type of content performs well on TikTok? On today’s episode, Ralph and Kasim continue their TikTok for artists discussion with Dana Fitzpatrick from Moxi

What exactly makes TikTok perfect for artists? On today’s episode, Ralph and Kasim discuss TikTok for artists with Dana Fitzpatrick from Moxi Group, a full-service

Want to know how to build an exciting personal brand in a few easy, actionable steps? On today’s episode, Kasim sits down with former TV

What can Duck Dynasty’s Willie Robertson teach you about marketing and running a profitable e-commerce brand? On today’s episode, Kasim talks to Willie Robertson, the

What can you do right now to improve ad performance on Meta platforms? On today’s episode, Ralph and Kasim break down the main takeaway from

Ralph Burns and John Moran, the Perpetual Traffic team unpacks the massive Meta ad platform changes now affecting marketers globally. As Advantage+ campaigns edge out

Ralph Burns welcomes Nick Miller, the Head of Traffic at Tier 11, to unpack the most important metric you’re probably not tracking—nCAC (New Cost to

Meta’s at it again—major changes are rolling out inside the ad platform, and if you’re not adapting, you’re already behind. In this fast-paced episode, Ralph

Ralph and Lauren strip back the curtain on what it really takes to lead a high-growth business without losing your health in the process. From

Ralph reunites with paid media creative expert Lauren Schwartz for Part 2 of their deep dive into what makes beauty brand creatives truly perform. Lauren,

Ralph and Lauren P. sit down with Tier 11’s Creative Director, Lauren Schwartz—formerly of The Loft 325—to unpack what truly drives high-performing ad creative in
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.