
Episode 393: How Google Outsmarted Facebook and What it Means for Marketers
So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s

So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s

If you’re getting sick of the Google Performance Max discussion, get over it. Performance Max is the future of all things traffic. On today’s episode,

When it comes to using bid cap and cost cap in your ad campaigns, how do you balance getting the right customers but also increasing

Are you getting similar results with every ad campaign even when you try to switch things up? On today’s episode, co-hosts Ralph Burns and Kasim

This hack won a “Wicked Smart” award at a recent War Room Mastermind, so you know it’s got to be good. On today’s “What’s Working

What are the biggest challenges facing marketers today, and how can you navigate through/innovate around those challenges? Today’s episode is a replay of Ralph Burns’s

How important is the first contact with a potential client? What do you say, and how do you instantly build trust, rapport, and credibility? On

Get ready to boost your business with this exciting case study! We’re featuring a chiropractic practice that experienced an incredible 300% increase in incoming calls

You know that building your Instagram following will help your business, but how does advertising really work on this platform? In today’s episode, co-hosts Ralph

It’s a rare thing to find a TikTok advertising genius who generously shares her secrets with the world for free, but we found one. In

In 2023, video content will be more important than ever for marketers. Consumers are increasingly engaging with online experiences such as webinars, online challenges, Ask

How can you ensure the time, money, and effort you put into your advertising strategy pays off? Simple – meet your customers where they are.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.