
Episode 393: How Google Outsmarted Facebook and What it Means for Marketers
So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s

So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s

If you’re getting sick of the Google Performance Max discussion, get over it. Performance Max is the future of all things traffic. On today’s episode,

When it comes to using bid cap and cost cap in your ad campaigns, how do you balance getting the right customers but also increasing

Are you getting similar results with every ad campaign even when you try to switch things up? On today’s episode, co-hosts Ralph Burns and Kasim

This hack won a “Wicked Smart” award at a recent War Room Mastermind, so you know it’s got to be good. On today’s “What’s Working

What are the biggest challenges facing marketers today, and how can you navigate through/innovate around those challenges? Today’s episode is a replay of Ralph Burns’s

You can scale your business fast with the right digital marketing partners and strategy. Partner with our Meta ads experts: https://www.tiereleven.com/apply Are you still betting

Stop settling for slow revenue growth! You can scale your business fast with the right digital marketing partners and strategy. Partner with our Meta ads

If you’re still measuring success by direct conversions alone, you could be missing the bigger picture in your campaigns. Meta is shifting its focus, and

If your campaigns aren’t scaling as you’d like and CPMs keep rising, it’s time to refresh your social media marketing strategy. In today’s episode, we

Are you hesitant to invest in your team, fearing they might leave after you put in all that time and money? What if the real

Are you flying blind with your ad data? With ad blockers, privacy laws, and tracking issues, Meta can’t always give you the full picture. So
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.