
Episode 393: How Google Outsmarted Facebook and What it Means for Marketers
So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s

So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s

If you’re getting sick of the Google Performance Max discussion, get over it. Performance Max is the future of all things traffic. On today’s episode,

When it comes to using bid cap and cost cap in your ad campaigns, how do you balance getting the right customers but also increasing

Are you getting similar results with every ad campaign even when you try to switch things up? On today’s episode, co-hosts Ralph Burns and Kasim

This hack won a “Wicked Smart” award at a recent War Room Mastermind, so you know it’s got to be good. On today’s “What’s Working

What are the biggest challenges facing marketers today, and how can you navigate through/innovate around those challenges? Today’s episode is a replay of Ralph Burns’s

Find out how you can start advertising on platforms like Roku, Hulu, and other television platforms! OUR PARTNERS: Thanks so much for joining us this

If 2021 taught us anything, it’s that we always have to be prepared for bad stuff to happen. In today’s episode, co-hosts Ralph Burn and

It’s a rare thing to find a TikTok advertising genius who generously shares her secrets with the world for free, but we found one. In

Digital ad agencies got their worlds rocked from every side in 2021. What do they need to know if they want to survive (and thrive

There’s a structure for what works on Twitter, and today’s guest is sharing the secrets to his wild success in 2021 on this often overlooked

What a wild year! Here at Perpetual Traffic, we navigated a lot of changes, learned a lot of new stuff, and had a whole lot
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.