
Episode 423: What Would Ralph Do if He Had to Start Over?
What would you do if you lost everything and only had $10,000 to start over? On today’s episode, Ralph and Kasim go a little bit

What would you do if you lost everything and only had $10,000 to start over? On today’s episode, Ralph and Kasim go a little bit

What do you do when you 4x a customer’s booked calls, but the prospects don’t show up for the calls? On today’s episode, Ralph and

The Tier11 team successfully lowered a client’s cost of acquisition by 50% and increased their call volume by 4X. How did they do it? On

More economists are becoming convinced that a recession is likely to hit in 2023. But will Google continue to be as resilient to recessions as

LINKS AND RESOURCES MENTIONED IN THIS EPISODE: OUR PARTNERS: Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some

Want to create killer ads on TikTok? Stop thinking like an advertiser and start behaving like a content creator. On today’s episode, Ralph and Kasim

Want a framework you can use to get more customers and increase their lifetime value – without hurting your marketing budget? On today’s episode, Ralph

How much money should you give Google or Facebook during the “learning” phase, and how long should this phase last? On today’s episode, Ralph and

Should marketers consider pairing Google’s “broad match” with Smart Bidding, or is such advice dangerously misleading? On today’s episode, Ralph and Kasim break down an

AI-generated art will transform marketing creatives forever; here’s how you get in on the action while the concept is still fresh. On today’s episode, Ralph

Dogs in cowboy hats. Darth Vader hanging out with Jack Sparrow. Spider-Man browsing a cereal aisle. Imagine how uncanny your creatives would be if you

How much research is enough for writing copy and creating ad content? We all know that effective marketing is all about researching your customer avatar,
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.