
Episode 429: 3 Takeaways from Meta’s Performance Marketing Summit (Part 1)
What is the future of Meta advertising – and is it time for marketers to start embracing AI? On today’s episode, Ralph and Kasim share

What is the future of Meta advertising – and is it time for marketers to start embracing AI? On today’s episode, Ralph and Kasim share

Do you have a limited advertising budget? Wondering how to get the most out of Performance Max without breaking the bank? In today’s episode, host

Is it possible to run paid ads and drive results on a shoestring budget? On today’s episode, host Kasim Aslam sits down with Regina Bellows

Imagine what it would be like if your brand could be everywhere all the time. Think of all the marketing power this would give you.

What if we told you there was a way to dominate your market across all social channels, and you only needed to invest an hour

Apple is rumored to be getting into the paid advertising space. What will their entry mean for Google and Facebook’s duopoly? On today’s episode, Kasim

Want a framework you can use to get more customers and increase their lifetime value – without hurting your marketing budget? On today’s episode, Ralph

How much money should you give Google or Facebook during the “learning” phase, and how long should this phase last? On today’s episode, Ralph and

Should marketers consider pairing Google’s “broad match” with Smart Bidding, or is such advice dangerously misleading? On today’s episode, Ralph and Kasim break down an

AI-generated art will transform marketing creatives forever; here’s how you get in on the action while the concept is still fresh. On today’s episode, Ralph

Dogs in cowboy hats. Darth Vader hanging out with Jack Sparrow. Spider-Man browsing a cereal aisle. Imagine how uncanny your creatives would be if you

How much research is enough for writing copy and creating ad content? We all know that effective marketing is all about researching your customer avatar,
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.