
Episode 512: The Next Era of Growth: How to Achieve Full Funnel ExcellenceEpisode 512:
Ralph and Kasim take us on a deep dive into the future of growth, revealing the intricacies of achieving full funnel excellence. They unpack the

Ralph and Kasim take us on a deep dive into the future of growth, revealing the intricacies of achieving full funnel excellence. They unpack the

Join Ralph, Kasim, and Kobi as they unpack a case study where AI was leveraged to slash the cost per lead by a whopping 40%.

Ralph and Kasim discuss why the traditional role of a media buyer is evolving in the age of AI and algorithms. They emphasize the importance

Ralph and Kasim dive into the phenomenon of the Threads app, a rising star that has amassed a staggering 100 million users in a mere

In this episode of Perpetual Traffic, Kasim is joined by serial entrepreneur Nathan Hirsch. They delve into Nathan’s unique hiring process, the organic marketing blueprint

In this episode of the Perpetual Traffic, Ralph and Kasim dive into a crucial yet often overlooked Key Performance Indicator (KPI) – content volume. They

Want a framework you can use to get more customers and increase their lifetime value – without hurting your marketing budget? On today’s episode, Ralph

How much money should you give Google or Facebook during the “learning” phase, and how long should this phase last? On today’s episode, Ralph and

Should marketers consider pairing Google’s “broad match” with Smart Bidding, or is such advice dangerously misleading? On today’s episode, Ralph and Kasim break down an

AI-generated art will transform marketing creatives forever; here’s how you get in on the action while the concept is still fresh. On today’s episode, Ralph

Dogs in cowboy hats. Darth Vader hanging out with Jack Sparrow. Spider-Man browsing a cereal aisle. Imagine how uncanny your creatives would be if you

How much research is enough for writing copy and creating ad content? We all know that effective marketing is all about researching your customer avatar,
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.
Ralph Burns is the Founder and CEO of Tier 11, a digital marketing agency which utilizes a proprietary system called Customer Acquisition Amplification™ to unlock the online potential of purpose-driven businesses to help them scale and grow. Ralph’s 100% virtual agency, with people in over 22 countries and 6 continents manages a portfolio of social media advertising customer accounts in over 55 industries with an annual spend in excess of $100 million. His podcast, Perpetual Traffic, has been downloaded over 8 million times and has helped tens of thousands of people grow their businesses through online traffic and conversion strategies. Ralph splits his time between Boston and Cape Cod, Massachusetts with his wife and two college-aged sons.